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Impress Clients

Powerful, high-end salon management software,  completely FREE.

No credit card required.

Cancel anytime. Subscription-free with unlimited locations and staff.

Learn why salon owners and clients rate Bookwell as Excellent on Trustpilot

Meet our salon software and online marketplace

Hair stylist with client clipping hair b

Bookwell is where clients book beauty and wellness appointments and what salon owners use to grow. 

Our goal is simple: to support the businesses partnering with us so that clients are always impressed. Together we believe we can turn each new client into a regular and each regular into a loyal brand ambassador. To make this dream a reality, we designed easy, smart software. It's the best value for the lowest price in Australia, and we invite you to give it a try, for free.

"Bookwell is absolutely amazing! I've got only nice things to say about you all. Tick 5 stars for me. You've taken such a load off me. I wouldn't go back to running my business how I was before."

— Cynthia Khoury, owner of Revive Beauty Clinic


Calendar access everywhere you want it

Access our cloud-based calendar software on all devices and from any location 24/7 when you're connected to WiFi. Appointments, client notes and other calendar data back up automatically. Control who on your team can access data by setting up restricted control pin protection. Or, if you'd like to give more people access, create as many separate logins as you'd like, for free.

Bookwell Calendar Software Busy Hair Sal
Bookwell Salon Software Target Tools on
Bookwell Messaging Tools Software on Mob

Find your next client with the Bookwell Marketplace 


Imagine your business making money while you snooze. With our 24/7 online booking marketplace, your clients can book and pay instantly.

2,500 +

Salons and clinics use Bookwell's software to run their business in Australia

80,000 +

Australians are searching for treatments every week on

Bookwell Marketplace Online Booking Dire

Wake up to new bookings

"Our bookings have doubled since we began using Bookwell."

— Venice Yaneza, owner of Paradai Thai Massage and Spa, Paradai Thai Brighton and Serenity Thai Massage


Effortless marketing that actually works

Cultivate strong client relationships, save heaps of time,  and fill up your appointment book with our easy automated marketing tools. Any text you send manually, you could have our software sending automatically. Easy peasy — powerful marketing right at your fingertips.

"I love the automated texts asking for feedback. We’ve got almost 1,000 5-star reviews from them. Customers see our reviews on Bookwell and just book in straight away."

— Kevin Su, owner of KIS Hair


To make your client’s lives easier, we offer Afterpay which allows them to book their appointment now and pay later, interest free.

Afterpay at Bookwell  

Image by Blake Wisz

You get paid now,

Afterpay handles the fund reconciliation,

Bookwell takes care of the tech,

you take care of the clients.

Simplify your accounting

Image by Adam Winger

Over two million people who use Xero for their business can’t be wrong.

By using Xero and Bookwell together your  bookkeeping tasks are done faster, so you can enjoy doing the things that matter to you.

Free Extras
Bookwell support team woman smiling looking up
Bookwell support team smiling man with glasses

Bookwell support

Designed by Australians for Australians

So full disclosure  — our software comes with insanely supportive Bookwell people attached. We started in Melbourne in 2017, and as far as we know, we're the only solution like ours run by a small team here in Australia. We're local, and we care deeply about your business dreams coming true. 

Phone support, free forever

Email support, free forever

Live chat support, free forever

"The support is bloody fantastic. With Bookwell that one-on-one talking to somebody  100% that is a big, massive thing. Things get done quickly with you all, and I really appreciate that."

— Connie Janssens, owner of Connie Janz Hair Studio


Simple solutions for self-care supporters 

Our subscription-free software includes free, unlimited locations and staff, so we've got something to help every business, big or small. Get organised and ready to win. If you'll allow us to help with the admin, then you can find more time for your people — your staff, clients and loved ones.

Hair salon software icon with woman's face eyes closed with wavy hair


Nail salon software icon with three nails and nail polish bottle and brush


Beauty salon software icon with closed eye, eyebrow, lashes and makeup brush


Skin, body and spa salon software icon of legs with hair waxing strip

Skin and Body

Massage business software icon with hand being massaged by two hands


Barbershop software icon with face with mustache


Wellness and alternative therapy software icon with woman's face with lemon slices on eyes


Multiple location salon software icon with building with A-frame roof and four windows


"Honestly I wouldn't be able to do what I’ve done without Bookwell. People love it. I love working with you guys, and my clients love booking online. It's very easy."

— Lidiane Poleto, owner of Salon Oasis

Try Bookwell for yourself

Manage your schedule, staff and client information all in one place. Use our automated marketing tools to keep your clients loyal and coming back. Plus, we'll send you new clients from the marketplace.

Some good news

As much as we like talking about ourselves, it's always nice when others do, too. Here's some of the media mentions we've been lucky enough to receive. logo
The Age logo
Anthill Australian logo
Nine Honey logo
Better Homes and Gardens logo
Cosmopolitan logo
Daily logo
Woman's Day logo
GQ logo
Professional Beauty logo
Business Insider Australia logo
MSN logo
Financial Review logo
Smart Company logo
Herald Sun logo
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